What a strong Shopify specialist actually knows
A Shopify build is judged by conversion. A good developer writes fast Liquid themes with Online Store 2.0 sections, builds Shopify Functions and checkout extensions where rules need to change, and keeps third-party app bloat from slowing the storefront.
They understand the data model behind the platform, from products and metafields to markets and subscriptions, and they integrate ERPs, shipping, loyalty and email tools without fragile workarounds.